Stagwell launches Stagwell Media on Assembly foundations: the shift toward AI agents
The group unveils a new global media-agency model. Behind promises of speed and automation lie practical questions of control, data and remuneration.
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The group unveils a new global media-agency model. Behind promises of speed and automation lie practical questions of control, data and remuneration.
An announcement of a phased leadership handover, not an immediate replacement. The roles, timing and questions that matter to agency clients.
The incident does not prove the intention of the authors, but it shows why a global brand is not enough legal approval: a check of a holistic visual reading is needed.
The WFA and MediaSense report advises not to hire from the problem, but to restructure the development of existing teams around a combination of human judgement, data and AI fluency.
On September 23-24, DMEXCO in Cologne will bring together marketing, adtech, commerce, media and agencies around the theme of Scaling Intelligence. We analyze program signals that advertisers should read before the event.
When a publisher loses reporters, it loses more than content volume. Product differentiation, community connection, advertising context and the reason to subscribe all weaken together.
From December 1, Adobe will be led by the head of the Customer Experience Orchestration business, with Shantanu Narayen becoming the executive chairman. We analyze why the successor became a manager at the intersection of data, content and corporate clients.
The organizing committee of the 2026 PR Case Contest announced an expert jury that will evaluate the works of the participants. It included practices in strategy, analytics, marketing effectiveness, crisis communications and...
The Ukrainian Association of Fintech and Innovative Companies presented the annual study "TOP-50 most influential women in Fintech 2026". The presentation on August 27 brought together representatives of the financial, technological...
Women in Tech 2026 is a free educational program for Ukrainian women who want to strengthen their digital skills, change their profession or prepare their own business for launch. The program consists of eight modules…
Threads found a screen with virtual rewards for high-engagement posts in the code. The feature is still in testing, but could give creators and brands a new incentive to fight for visibility — while…
Olena Yehorova became the CMO of SOCAR Energy Ukraine. Among the declared priorities are renewal of the value proposition, development of customer experience, CRM and loyalty programs, strengthening of the non-fuel direction and...